It might seem that way at first glance, but Auware isn’t designed to replace your optimization work - it’s built to enhance it.
Think of it as augmentation, not automation.
Auware takes care of the repetitive, time-consuming parts of campaign optimization so your strategists can focus on the high-value work you hired them to do.
Most optimization teams spend countless hours creating variants, adjusting messaging, and trying to align landing pages with specific audience intents. Those tasks are important but mechanical. They require precision and consistency more than creative strategy. Auware automates that part: generating audience-specific Shopify landing pages in minutes, following the same proven marketing fundamentals your team already believes in.
What this means is that your strategists and creatives get more time back to do what they do best: developing new ideas, improving creative direction, and scaling client success. Auware doesn’t compete with your optimization expertise. It frees it up.
We built Auware to handle the grunt work of applying established best practices to every campaign. It’s like having a conversion specialist on call for every ad you run, instantly generating high-performance landing pages that are ready to go. Each one is fully on-brand, fully owned by you, and designed to complement your existing CRO and creative testing process.
Instead of running a handful of experiments per quarter, your team can now deploy audience-aware experiences across every campaign - without additional design, development, or testing cycles.
You keep control of the strategy while Auware ensures flawless, fast execution at scale.
In short, Auware doesn’t replace your optimization services; it multiplies their impact. It gives you a repeatable way to apply the fundamentals that drive conversions, leaving your experts free to focus on deeper insights, creative innovation, and long-term performance growth.