When a shopper clicks from an ad to a landing page, that first impression has to be instant.
Every serious eCommerce operator knows that even a one-second delay in load time can hurt conversions. Performance isn’t a nice-to-have - it’s the foundation of trust.
That’s why Auware landing pages are built to perform like native Shopify pages - because they are. They run entirely inside Shopify, using Shopify’s own templating system and checkout. There’s no external rendering engine, no third-party dependencies, and no injected scripts that add weight to the page.
From the start, we built Auware with the same priorities that drive our own DTC experience at Buyist. Across more than $2 billion in online sales, our average landing page conversion rate is over 8%. That kind of performance doesn’t happen if pages are slow. It comes from clean, efficient HTML that loads fast and meets or exceeds Shopify’s Core Web Vitals recommendations.
We follow Shopify’s best practices for asset loading, theme structure, and image optimization. The code that powers Auware pages is purpose-built to load quickly on mobile devices, not just desktops. We also avoid the bloat that slows down most landing page builders—no external popups, embedded iframes, or performance-draining gimmicks.
Because each Auware landing page is published directly into Shopify, it inherits your existing theme’s optimization and caching. That means your Core Web Vitals remain strong, and the user experience stays fast from the very first click.
Speed is part of how we define awareness. When someone visits an Auware page, we want that experience to feel effortless. Instant load. Clean layout. Clear message. It’s not just technically faster - it feels faster, which is what really counts in conversion performance.