No, Auware does not support this type of automation, and that is by design.
While the idea of setting performance thresholds - for example, requiring a minimum ROAS, CPA, or conversion rate, and having the system automatically adjust or redesign pages if those goals are not met - may sound appealing, in practice it is not the right solution for digital marketers.
The first reason is context. Auware only controls one part of the marketing equation: the landing page. A campaign’s performance depends on many other factors outside of our control, including ad creative, targeting, bidding strategies, media budgets, and even timing. If a campaign falls below a target threshold, it is often impossible to know immediately whether the issue lies with the ad, the targeting, the budget, the offer, or the landing page. Automatically making changes to landing pages without that broader context would risk making things worse, not better.
Consider a simple example. Suppose your CPA rises above your target for a campaign. If Auware were to automatically change the landing page to try to fix it, that change might not address the real issue. Perhaps the ad copy is overpromising and attracting the wrong audience. Perhaps your bids are too high for the competitive environment. Or perhaps your product’s offer is no longer compelling during that season. In all of these cases, a landing page redesign will not fix the underlying problem. A human marketer, with insight into the full picture, is the one who can evaluate and decide what action to take.
The second reason is trust. Marketers need to know that the landing pages they create are stable, predictable, and deliberate. Automatic changes made without review undermine that trust and could introduce new variables into campaigns at the worst possible time. Auware’s goal is to be a dependable tool that works alongside your expertise, not one that takes control away from you.
The third reason is simplicity. Automation based on thresholds creates complexity that many agencies and brands do not need. It adds configuration steps, monitoring rules, and potential confusion if different team members are not aligned on what those thresholds should be. Instead, Auware is built to deliver pages that are audience-specific, persuasive, and reliable right from the start. You, as the marketer, decide when and how to adjust your campaigns based on the performance data you see.
To summarize, Auware does not support performance thresholds because there are too many variables outside of the landing page itself to make automated changes responsibly. We give you real-time, audience-level data so you can see what is working and what is not, but it is your expertise as a marketer that turns that data into smart decisions. Auware is a tool to empower you, not to replace your judgment.