Absolutely. Auware is built to integrate seamlessly into campaigns you already have in place, even if your audience targeting and ad design are complete.
You do not need to start over or rebuild your entire funnel. Instead, you can simply use Auware to upgrade the most important piece of the customer journey: the landing page.
The process is straightforward. First, create your campaign in Auware and select the product you are promoting. Then, add the audiences you are already targeting in your ads. This ensures the landing pages generated by Auware match the exact segments you have already defined in your media plan. Once the landing pages are published, each one will have its own unique URL. All you need to do is update your ad sets to point to the corresponding Auware URL. The targeting, creative, and spend remain unchanged — only the destination improves.
This approach has several benefits. The biggest is ad-to-page continuity. If you already invested time and budget into defining your audiences, writing ad copy, and building creative, Auware ensures that effort carries through after the click. A person who clicks an ad written for “budget-conscious parents” should not land on the same generic product detail page as someone clicking an ad for “food enthusiasts.” Auware closes that gap by giving each audience a tailored landing page that mirrors the messaging in your ad.
Another benefit is speed. Because Auware automatically generates the landing pages, you can layer them onto existing campaigns in minutes. There is no need to pause campaigns for weeks while custom pages are designed and approved. Your ads keep running, your targeting stays intact, and your campaigns start performing better almost immediately.
Finally, incorporating Auware into existing campaigns gives you deeper insights. You already know how your audiences perform at the ad level, but now you will see how they convert at the landing page level as well. This helps you identify which segments are truly worth scaling and which ones may not justify continued investment.
To summarize, yes, you can absolutely use Auware for landing pages only, even if your targeting and ads are already built. Simply create the pages, grab the URLs, and update your ads. The result is higher-performing campaigns without redoing work you have already completed.